Buy a tag

The app

What the app actually does.

PawTapp is the app behind the tag. Build a profile, record a message in your own voice, and flip one switch if your pet ever goes missing.

  • The profile

    Photo, name, breed and a bio in your own words. One screen holds your pet's whole story, and you choose how much of it a finder can see.

    The PawTapp pet profile screen showing Leo, a Golden Retriever, with a bio, a Lost Mode toggle and a voice message

  • Quiz and Discover

    Four ways to spend a minute with your pet: the personality quiz, Did You Know, True or False, and lifestyle tips. Over 1,200 cards, written separately for dogs and cats. The quiz result lands on your pet's profile.

    Two phones showing the PawTapp personality quiz and a result screen reading Playful Entertainer

  • One tap

    A stranger holds their phone to the collar and a web page opens. Nothing to install, nothing to sign into.

  • Hear My Message

    Record 6 seconds in your own voice on the free plan, or 30 on Pro. Whoever finds them hears it before they read a word.

  • Pro

    Emergency Health Info

    Allergies, medication and your vet's name and number, kept on the profile. Whoever finds your pet can read it and call the vet without waiting for you.

  • Pro

    AI pet voices

    Would rather not record yourself? Type what your pet would say and pick one of six voices. Twenty a month on Pro.

  • Every tag, under your control

    All your tags in one list. Delete one that is lost or stolen and it stops opening your pet's profile after a seven-day cooling period.

  • Badges and wallpapers

    Earn badges when friends scan your pet's tag, and dress the profile with a wallpaper.

If they ever go missing.

Flip Lost Mode on and every tag linked to that pet changes what it says. Anyone who taps one sees your pet is missing, hears your voice, and gets a direct line to you.

  • One toggle, no re-writing the tag.
  • The lost view shows contact details only, never your address.
  • Turn it off and the tag goes straight back to the normal profile.
The PawTapp lost-pet screen with a red banner reading This pet is currently lost, a voice message, an allergy note, and buttons to text or call the owner
Health info is Pro

You decide what a stranger sees.

Every pet has a privacy setting. Public shows the full profile. Emergency only strips it back to what someone needs to get your pet home.

  • Your address is never public by default.
  • Emergency Health Info carries allergies, your vet's name and their number.
  • The finder never makes an account, so nothing about them is collected either.
Two iPhones showing the PawTapp app: the launch screen, and a pet profile with a voice message

Plans

Getting your pet home is free.

Free $0 Pro $6.99 / month
Pets1 Multiple
Active tags1 Multiple
Voice message length6 seconds 30 seconds
AI pet voices20 a month
Emergency Health Info
Lost Mode, privacy and the quiz

7-day free trial. Cancel any time.

Get a tag
App StoreComing soon to iOS Google PlayAndroid coming later